The Code: A Dove Film for the Dove Self-Esteem Project – Video

The Code: A Dove Film for the Dove Self-Esteem Project – Video

In a world where social media and AI technology dominate, the pressure to conform to unrealistic beauty standards has never been higher. Dove, known for challenging these false ideals twenty years ago, continues to advocate for real beauty in the digital age. As the prevalence of AI-generated content grows, so does the impact on individuals’ self-esteem.

The Dove Self-Esteem Project’s latest campaign, The Code, delves into the effects of AI on beauty and emphasizes the importance of authentic representation. Through this initiative, Dove reaffirms its commitment to never using AI to alter women’s images, ensuring that real beauty is celebrated and embraced.

Despite some progress, the current state of beauty in 2024 remains concerning. The Dove Self-Esteem Project’s mission to boost confidence in 250 million young people worldwide by 2030 is more important than ever. By joining forces with Dove, we can work together to empower individuals to embrace their unique beauty and reject the unrealistic standards perpetuated by AI-generated content. Let’s keep beauty real and celebrate our authentic selves.

Watch the video by Dove US

Video Transcript

Video “The Code | A Dove Film | Dove Self-Esteem Project” was uploaded on 04/09/2024 to Youtube Channel Dove US